Japanese
Press Release

MAG.NET and BoxLunch Launch Special Manga Collection Across the U.S., Rolling Out from May 18!

Merchandise for Four Popular Manga Titles—Frieren: Beyond Journey’s End, Inuyasha, Ranma ½, and Uzumaki—to Launch from May 18, 2026

MAG.NET CO., LTD is expanding its presence of officially licensed Japanese manga-based products in the United States. Beginning May 18, a special collection will roll out sequentially across all 280 BoxLunch stores nationwide—one of the leading retailers in the U.S. pop culture market.

"Shop-in-Shop" Installations Bringing Manga Worlds to Life at 10 U.S. Locations

As part of this collaboration, 10 specially selected BoxLunch stores from across the U.S. will feature immersive "shop-in-shop" installations themed around the world of manga.

Within these specially designed spaces, customers will find a curated selection of officially licensed manga merchandise, including T-shirts featuring original artwork, posters, and English-translated manga volumes—all displayed in an immersive environment that brings each title's world to life, offering a unique in-store experience that allows fans to fully immerse themselves in the stories they love.

Through these immersive activations, the collaboration aims to deepen engagement among existing fans while also creating unexpected moments of discovery for those encountering manga for the very first time in store—bringing the appeal of manga to an ever-wider audience.

Available Both In-Store and Online

In addition to all 280 BoxLunch stores nationwide, the curated selection of original manga merchandise and related products will also be available through the official BoxLunch online store. By combining the immersive in-store experience with the convenience of online shopping, MAG.NET and BoxLunch aim to reach as many fans as possible across the U.S.

The Collection and What's Ahead

The special collection launches with four beloved manga titles originally published by Shogakukan: Frieren: Beyond Journey's End, Inuyasha, Ranma ½, and Uzumaki—works that have captivated fans across generations and genres, now brought to U.S. audiences.

Moving forward, the assortment of titles and product offerings and products will continue to expand. In response to the growing demand for authentic, officially licensed products in the U.S. market, MAG.NET will continue to build out its lineup based on official licenses.

The depth of storytelling and the richness of the worlds found in Japanese manga represent a unique cultural value—one that MAG.NET is committed to delivering to fans in the U.S. in a meaningful, accessible, and ever-expanding way.

Company Information

MAG.NET CO., LTD

MAG.NET was established in June 2024 as a joint venture between SHOGAKUKAN Inc. and Marubeni Corporation. The company's business spans product planning and development, the creation of global retail and distribution channels, promotional activities across both online and offline platforms, and the development of immersive digital content experiences. Its mission is to connect creators and fans worldwide and to deliver Japanese pop culture through official, authorized channels.

BoxLunch

BoxLunch is a pop culture specialty retailer operating more than 280 stores across the United States. It offers a wide range of officially licensed merchandise, including apparel, accessories, home goods, and gifts inspired by movies, anime, games, and more. In addition, a portion of BoxLunch's sales is donated to Feeding America® to help combat hunger across the U.S.
For more information, please visit the website: https://www.boxlunch.com

Media Contact

MAG.NET Co., Ltd.
magnet-info@magnet-global.net (Attn: Shinya)

©Rumiko Takahashi/Shogakukan
©Junji ITO/Shogakukan
©Kanehito YAMADA, Tsukasa ABE/Shogakukan

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